Promotional Team

Nathan Cashion
Communications Director


Nathan is a graduate of University of Western States. He has previous experience managing technology & social media for an educational non-profit and hosts Exploring Chiropractic, a student focused chiropractic podcast. He is a Wilderness EMT, ultra-runner, and former ballroom dancer.

Geoff Outerbridge
Marketing and Fundraising Support


Geoff Outerbridge received a B.Sc. in Human Kinetics and a M.Sc. in neuroscience from the University of Guelph. He began his career working for the University of Waterloo as the on-site coordinator at General Motors for the Ontario Universities Back Pain Study, a research study examining the causes of back pain in industry.
In 1996 he started an ergonomics consulting company to offer his knowledge and experience to clients in a wide range of environments including mining, assembly line and office. In addition to ergonomics consulting and running a personal training business, he attended the Canadian Memorial Chiropractic College from which he graduated in 2001.
From 2001, to 2011, Geoff owned a successful multidisciplinary health clinic in Ottawa that integrated chiropractic, massage therapy, acupuncture, naturopathy, rehabilitation, and family medicine. He sold his practice in 2011 to volunteer with World Spine Care and moved his family to Botswana to establish WSC’s flagship clinics in Mahalapye and Shoshong. He returned from Botswana in 2013 and has remained with WSC as the clinical director. Geoff continues to help establish and supervise WSC clinics around the world.

Ian Boyd


Ian has a lifelong passion for helping others. Combining his interest in fundraising with his strong background in events, Ian is focused on securing and managing sponsorships for World Spine Care. He studied Event and Convention Management at Thompson Rivers University and Sports Marketing at the British Columbia Institute of Technology, and has worked on various events from local running races to the 2010 Winter Olympics. As an outdoor enthusiast who enjoys mountain biking, hiking, snowboarding and cross-country skiing, Ian appreciates the importance of a healthy spine.